Heidi Thompson: How to Think About Marketing So It Actually Works For You and Your Business

Marketing make your head hurt? You wonder… Should I be on Instagram, Twitter, AND Facebook? Is Periscope “so yesterday” now that there’s Facebook Live? And do I need a sales funnel? #allthethingsthatmakemyheadhurt

If you can relate, then you’ll enjoy this conversation with Heidi Thompson of Evolve Your Wedding Business.  Whether you’re in the wedding industry or not, listen to Heidi and I geek out over how we can more efficiently and effectively market our services and products.  We talk about it all: Facebook ads and opt-ins,  and even what we learned about selling and designing a memorable client experience from my recent dance lessons with my husband and her visits to the dentist. Seriously.

LISTEN TO THE EPISODE

WHAT YOU’LL LEARN IN THIS EPISODE

• How to be more intentional with your marketing to attract the types of clients you actually want to serve

• How to get into your ideal customer’s brain – and it’s a lot easier than you think

• How to market your business in a way that feels authentic to you and doesn’t overwhelm you

• How to be more efficient about the types of platforms and tools you use to effectively market your services and products

• Heidi’s top tips for running Facebook ads

• How to woo your clients

• What Annette’s recent experience taking dance lessons with her husband taught her about selling and designing a memorable client experience.

CONNECT WITH HER AT

• Website: www.evolveyourweddingbusiness.com

• Podcast: http://www.evolveyourweddingbusiness.com/the-evolve-your-wedding-business-podcast/

REMEMBER…

• If you liked this episode, please subscribe to the show on iTunes, and leave a rating and a review.  By leaving a review, it helps me reach more people and schedule even more amazing guests.

• You can also catch the show on Google Play and on Stitcher.