Heidi Thompson: How to Think About Marketing So It Actually Works For You and Your Business

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Marketing make your head hurt? You wonder… Should I be on Instagram, Twitter, AND Facebook? Is Periscope “so yesterday” now that there’s Facebook Live? And do I need a sales funnel? #allthethingsthatmakemyheadhurt

If you can relate, then you’ll enjoy this conversation with Heidi Thompson of Evolve Your Wedding Business.  Whether you’re in the wedding industry or not, listen to Heidi and I geek out over how we can more efficiently and effectively market our services and products.  We talk about it all: Facebook ads and opt-ins,  and even what we learned about selling and designing a memorable client experience from my recent dance lessons with my husband and her visits to the dentist. Seriously.

LISTEN TO THE EPISODE

WHAT YOU’LL LEARN IN THIS EPISODE
  • How to be more intentional with your marketing to attract the types of clients you actually want to serve

  • How to get into your ideal customer’s brain – and it’s a lot easier than you think

  • How to market your business in a way that feels authentic to you and doesn’t overwhelm you

  • How to be more efficient about the types of platforms and tools you use to effectively market your services and products

  • Heidi’s top tips for running Facebook ads

  • How to woo your clients

  • What Annette’s recent experience taking dance lessons with her husband taught her about selling and designing a memorable client experience.

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REMEMBER…